How To Be A Charismatic Sales Manager!

July 24, 2008 · Filed Under Mindset · 1 Comment 

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Are you a charismatic leader of your sales team? There are many examples I could have used . I thought Nelson Mandela was a great one. Having just watched a few weeks ago the
concert in Hyde park.

So on to charisma. A lot of recent evidence really does support the fact that charisma in leaders can have a siginificant impact on a companies performance.

Qualitites like Self confidence, the ability to articulate a vision, strong convictions and the ability to enact radical change.

It has been shown that a person can learn to become charismatic by following a three step process

1. Develop the aura of charisma by having an optimistic view. Using passion and whole body
communication not just words ( back to presentations skills again)

2. Have the ability to draw others in by creating a connection with people that inspires them to follow.

3. Bring out the potential in your sales team by tapping into their emotion.

You may be wondering what the evidence for this is. Well it seems to work according to studies carried out with a group of students who where asked to “play” at being someone with charisma. The classic . Act as if. ( more of this very useful technique in another post)

The where taught to communicate a goal ( talking major here ). To expect a high performance from people. To importantly exhibit major confidence in the abilities of the people they where “managing” along with having empathy.

During the study period they learned to project a confident and powerful presence. They also used an engaging voice tone. Along with some major work on certain confident gestures, eye contact etc.

Surprise surprise the researchers discovered that this group of “acting charismatic leaders” Where more successful than the group that didn’t.

While obviously some people like Nelson Mandela, Steve Jobs and JFK may be naturals. It certainly shows that modelling behaviours can and actually does work.

Any thoughts

Best Wishes

Sharon

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