Sales Manager Duties: Is being on Twitter one of them? Here are 10 Reasons why it should be.
Sales Manager Duties: Is being on Twitter one of them? Here are 10 Reasons why it should be.
As a sales manager your duties are many and varied never more so than now in the new business economy. The question is will updating Twitter be one of them.
Now that is an interesting one. Am I on twitter? the answer is yes. Have I found any value? Actually yes. For another part of our business.
The value of twitter is really rapid communication in 140 characters or less. Now that really does focus the mind.
The question I would ask you is what would be your outcome for signing up for twitter be is it part of your overall long range plan or strategy?
If it is then go for it. If not could it be?
Lets just think of some top reasons Twitter could help you:
1. It generates leads for you. Period. People you can then direct message. How good is that!
2. Its friendly to techno phobes and non geeks.
3. It gives free advertising to you, your product or service no outrageous PPC fees or yellow page advertising. Basically it costs
nothing to join.
4. You can search for contacts using an advanced search.
Type in a key word and it will bring up all the conversations going on with that word..amazing?. So say you are interested in
one particular type of customer e.g. real estate put that in your search.You will then see a list of people.
Have a look at them and their profile if they look interesting follow them. Top tip follow the people they follow as well.
5. The law of reciprocity works. If you follow some one they will follow you back. Therefore a potential new customer. It is one
of the easiest ways to develop a tribe of followers
6. Building relationships to create wealth. Easy to do with Twitter. Don’t just twitter about your product all the time with
every tweet…boring and a great way to switch people off. Reveal a little more about you. What you like doing.
Share some free resources, top tips.This way you wiil get noticed.
I unfollow people who straight away say ” go and look at my free report” Long term sales growth comes from building
a relationship first never forget that
7. Use your communications i.e. Tweets as a way to add value to potential customers.Use somethin like www.tinycc.com to short url websites you are sharing. This will save you lots of characters!
8. With a focussed attitude it does not take much time. Check out ping.fm.
Sign up for a free account. You can even manage to tweet from your phone by SMS text in you live in the US.
In fact with ping.fm you can link all your social network accounts.
9. Make sure you have a compelling bio that draws people in and ideally a website url that offers something of value.
10. It enhances your brand helps people get a sense of you and your service. Costs very little time or effort.
It is really easy to sign up to. A top tip is go and get yourself a google mail account it is really easy to do and will help you stream line all those people that start following you when you sign up to twitter.
There are many guides out there about twitter. PLus some different software programmes some free and some paid that help you generate followers on auto pilot. Easy Tweets is one that is very popular.
Then log in and either use your own name as we do or?? why not use a keywod that is associated with your product or service offering.
So that is very much top line. to get you started. I have linked to a couple of low cost resources you can buy.
One a guide with instructional videos.
The other some software to fast track your results.
Or just google twitter advice or guides. It will get you started.
To you and your teams success
Best Wishes
Denise and Sharon
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